Curu secures $3M in funding.

by Holt Accelerator | May 27, 2020

Curu secures $3M in funding as the demand for credit skyrockets during the global pandemic.

Denver, C.O., [May 27, 2020] — Curu, an automated lead recovery solution enabling lenders to fund more loans, announced the close of its $3M seed round led by Vestigo Ventures, a leading fintech firm based in Boston, MA. Vestigo Ventures was joined by Harlem Capital, Matchstick Ventures, Carolina Fintech Ventures, Techstars Ventures, Holt Accelerator, Chingona Ventures, and Upscale Fund.

Curu is committed to solving the applicant retention problem for lenders by helping them to expand their total available market, reduce their customer acquisition costs, and fund more loans by improving applicant eligibility in as little as 90 days. The fintech startup intends to utilize seed funding to scale its solution via integrations with banks, credit unions, and online lenders across North America.

“Curu is on a mission to provide a path to financial wellness for those without one. Our B2B SaaS platform replaces lenders’ traditional rejection emails with a retention-driving Approval Dashboard where applicants can see where they fell short and follow customized steps toward eligibility,” said Abb Kapoor, Co-Founder, and COO.

“We are beyond excited to close this round and partner with our new investors. Each has unique expertise that complements Curu’s business objectives and goal to become the standard lead recovery solution for all lenders. As COVID-19 sweeps the globe, the need for credit has spiked, yet the bridge between lenders and borrowers is longer than ever before. The entire team is ready to make a massive impact on the lending space – improving outcomes for both lenders and applicants,” said David Potter, Co-Founder and CEO.

This round follows Curu’s pre-seed raise, which closed in September of 2019. In just nine months, Curu successfully repositioned its direct-to-consumer application to an integrated SaaS product offering for banks, lenders, and credit unions. In March, Curu went live with its first enterprise partner, Bank Novo, and has just launched with its second partner, LendKey this month.

 To learn more about Curu and request a demo, visit  

About Curu:

Curu is an automated lead recovery solution that enables lenders to fund more loans by building their applicant’s eligibility. With over $100B lost annually on abandoned leads, Curu’s white-labeled Approval Dashboard enables lenders to expand their total available market and reduce their customer acquisition costs by showing their applicants steps they can take in order to get approved.  

Contact: Abb Kapoor



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